NBC’s Tremendous Bowl Rankings Simply Miss Report

The Seattle Seahawks gained Tremendous Bowl 60 and so did NBC — however not by as a lot as they might have preferred.

A mean of 124.9 million individuals tuned in, per NBC Sports activities. NBC generated the second-most-watched Tremendous Bowl — behind 2025’s sport on FOX Sports activities — in its broadcast of the Massive Sport. It ended a two-year streak of record-breaking Tremendous Bowl viewership.

Telemundo, nonetheless, delivered a document with the most-watched Tremendous Bowl in US Spanish-language historical past with a median of three.3 million viewers. That viewership peaked throughout Unhealthy Bunny’s halftime present efficiency, with 4.9 million viewers.

Total, viewership was a median of 128.2 million from 8:15 to eight:30 p.m. ET throughout Unhealthy Bunny’s efficiency.

An all-time document 137.8 million viewers watched throughout NBC, Peacock, and Telemundo through the second quarter, in accordance with NBC Sports activities.

A extra detailed breakdown will likely be obtainable from Nielsen later this week, NBC Sports activities mentioned in its press launch.

Many main sporting occasions — together with final 12 months’s Tremendous Bowl — have seen their rankings enhance since Nielsen modified its rankings calculation in late January 2025 to higher account for out-of-home viewing, corresponding to individuals watching at eating places and bars.

The faculty soccer Nationwide Championship Sport drew in simply over 30 million individuals, up about 36% from final 12 months’s mark of twenty-two.1 million and near the all-time document of 33.9 million in 2015.

Underneath Nielsen’s prior rankings methodology, this 12 months’s school soccer championship would have generated simply over 28 million viewers. That is based mostly on an ESPN spokesperson telling The Athletic that the sport’s rankings would have risen 27% 12 months over 12 months beneath the outdated format. In different phrases, out-of-home viewing appeared so as to add 2 million viewers to the sport’s complete.

So whereas Nielsen’s revamped viewership calculations could have affected Sunday’s rankings, it won’t have made an enormous distinction.